Infographics are created by using graphical elements to illustrate data, and more importantly the relationships between data more effectively than if they were simply just written.
A basic bar chart is a form of infographic, as is a flowchart, but these days infographics are often used as a marketing device and as such feature lavish designs.
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Your will see these marketing tools being used in every industry and in every sector. Each time to achieve the same thing:- To not only grab, but hold your attention. Consuming content you feel is useful whilst learning more about the capabilities and aspirations of a brand.